Wear your

progress

Your latest lift on the front. Your full PR history on the back.

Earned. Not Given.

THE CONCEPT

THE HUMBLE BRAG

FOR THOSE WHO KNOW

It's not about showing off to the world. It's about the quiet confidence of knowing what you've moved.

Barbell Born apparel features your current 1RM stats on the front—subtle, industrial, encoded. On the back, an optional timeline of your past PBs, telling the story of your grind from empty bar to heavy iron.

Only fellow lifters will recognize the numbers. That's the point.

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HOW IT WORKS

Three simple steps to immortalise your strength journey.

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LATEST DROPS

Unisex Jersey Long Sleeve Tee

Unisex Jersey Long Sleeve Tee

Unisex Jersey Long Sleeve Tee
£46.05

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Unisex Heavy Blend™ Hooded Sweatshirt

Unisex Heavy Blend™ Hooded Sweatshirt

Unisex Heavy Blend™ Hooded Sweatshirt
£65.22

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Unisex Softstyle T-Shirt

Unisex Softstyle T-Shirt

Unisex Softstyle T-Shirt
£27.20

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JOIN THE

MOVEMENT

"Finally, apparel that understands the journey. It's not just numbers on a shirt; it's years of discipline, failure, and eventual triumph. I wear mine every leg day."

Clare D.

S - 45kg / B - 50kg / D - 95kg

START YOUR STORY

The iron never lies. Neither should your apparel.

BUILD YOUR CUSTOM KIT